A private app (PWA)
- Installs straight from a link — "add to home screen"
- No app store, no review, no yearly fee
- Updates instantly — change it, it's live
- Perfect for members-only apps and communities
A specialism most agencies skip
For online coaches, trainers and any expert with a roster. Most run their whole business across five or six tools — a scheduler, payments, a client portal, a course platform, email — none of which talk to each other. We replace the lot with one app that's yours: built for your world, designed to save you time and keep clients engaged. We've built it for mental-performance coaching and analytics tracking — the same engine fits fitness, nutrition, tutoring, sport and more.
Most coaches don't need a public listing — a private app does everything your members need, for a fraction of the cost and hassle. We'll tell you straight which one you actually need, and only build the store version if it earns its keep.
Your logo, your colours, your design, your content. Members open your brand, not a generic platform everyone else uses. And because we build it from scratch, you get the things the off-the-shelf apps still don't.
A taste of what's possible — and we've already built every one of these. Mock-ups here, but the capability is real.
Every client's data turns into a polished, on-brand report — drafted automatically in your tone of voice. You don't write a word. You proof-read, tap approve, and it lands straight in their app.
Hours of writing → two minutes of approving.
Set a challenge for the week — steps, sessions, a new PB. Members join, climb the leaderboard and cheer each other on. The competition does your motivating for you.
The thing that keeps members showing up.
Likes, comments and a real feed where wins get celebrated — plus AI that quietly spots who's gone quiet and prompts you to reach out before they cancel.
Spot the drop-off before it happens.
Check-ins, plans and messages run in one place — not across texts, spreadsheets and your evenings.
A tap to check in beats "did you do it?" texts. Members show up more when it's easy.
People stay where they see progress. Streaks, history and a coach in their pocket keep them in.
Your whole roster on one screen — who's flying, who's slipping, who needs a nudge today.
Members log check-ins, get AI-assisted feedback and track their season. The coach runs the whole roster from one console.
● In the real world nowWeekly lessons, a community feed and membership tiers — installable on any phone, no app store needed.
● In buildScreens shown are representative of the build. Full case studies with real screens as each one goes live.
Every app is custom-built to your brand and your world. These are our own mock-ups, showing what each level actually looks like in your clients' hands.
The big apps charge you per client — the more you grow, the more you pay, and it's still their name on your app. Yours is one flat price, however many clients you have, and it's yours top to bottom. Most coaches already spend £150+/mo across five tools this replaces.
Likely less than you already pay, per seat.
An app made for what you do — not generic fitness.
One flat fee beats per-seat at scale.
Every plan includes hosting, updates & ongoing maintenance — no surprise bills. Replaces your scheduler + payments + client portal + course tool + emailer — typically £150–250/mo. Want it on the Apple / Google stores? Added as an upgrade when you actually need it.
Need a fully custom app? Bespoke builds from £2,500, scoped per project.
Get in touch
A free 15-minute call where I look at your website, socials and how enquiries are handled — and tell you the 2–3 biggest gaps quietly costing you customers, plus one quick win you can do yourself. No pitch. The quickest, easiest way to get eyes on your setup — and the free route if you'd rather talk than read.
Book a free 15-minute teardown and I'll show you, straight, where the biggest wins are hiding in your business — no pitch, no jargon. Or message me on WhatsApp.